Setting more goals for your team means they will get more done, right? Wrong.

Research has shown that communicating fewer priorities will actually make you more productive. Being laser-focused and consistent on just a few key goals or messages will inspire your team to achieve something big, rather than being diffused by many priorities and achieving none of them.


For help in focusing your message, use the Big-Little Outcome Scope. You can learn about the Big-Little Outcome Scope on the Engaging Leader podcast episode 27, as well as in my free e-book, 8 Communication Tools for Leaders.

Letter from Larry Page – 2012 Update from CEO